Custom promotional water bottles rank as one of the most popular items to be used at promotional events to help get the word out about you and your business. There is a reason why this method is popular….because it works. What better way to advertise your business than to have your logo and contact information emblazoned onto something that is used by prospective customers everyday, and seen by many more. Not only do promotional water bottles help you gain exposure to a wide variety of potential customers who may be in the market for your services, but it can be done rather economically, contrary to the prevailing wisdom. This article will explain in detail what promotional water bottles can do for you and your business, so that you might be able to make a better-informed decision as to whether this may be a viable option to promote your products and services. This will be followed by a discussion regarding some of the considerations that should be taken into account when selecting the best promotional water bottles for your business, and where you can have your personalized promotional water bottles made.
Advertise Your Business With Promotional Water Bottles
Promotional sports water bottles can have your business logo and other information about your business printed on the bottle, advertising your products and services to a wide and diverse audience. Promotional water bottles can be handed out at trade shows, where there might be a strong interest in what you have to offer. Potential clients will be thinking about your business every time they take a drink. My father used to operate a charter boat business, where he would take people fishing. At sporting expositions where he would market his business, he would hand out sports water bottles with a logo that had his business name, description, and contact information on it. He got quite a few customers by doing that, and they weren’t the people to whom he gave the bottles. They were people who had seen the bottles being used in public and wrote down the phone number that was on the bottle.
Personalized Promotional Water Bottles Are Even Better Than Business Cards
These bottles can be a much more effective marketing tool than business cards, which get lost very easily or get thrown away. Often, people will put your business cards in their wallets and forget about them, where they can’t forget about a water bottle. They have to make a conscious decision to do something with it. As I mentioned before, keep in mind that the person to whom you give the bottle isn’t the only potential customer. If that person uses the bottle in public, other people may see it, and then contact you with interest about what your business has to offer. Just ask my father.
Have Your Promotional Water Bottles Tailored To Your Specific Requirements
Promotional water bottles can be customized to suit your advertising needs. They can be made in a wide variety of shapes and sizes, as well as out of a number of different materials. Soft plastics, stainless steel, and aluminum are commonly used materials in the production of promotional water bottles. Contrary to the prevailing wisdom out there, promotional water bottles don’t have to be very expensive. Cheap promotional water bottles can be purchased from suppliers for as little as one dollar apiece.
Promote Your Business While Reducing Your Environmental Footprint
Promotional water bottles are also environmentally-friendly as most of them are designed to last for a long time. This helps to reduce the amount of waste that goes to the landfill every day. Most of these bottles can also be recycled after being used for a long period of time.
Protect The Health Of Users By Ordering BPA-Free Promotional Water Bottles
There has been a lot of concern recently regarding plastic water bottles and their concentration of a certain chemical known as bisphenol-A. This chemical is found in various types of plastic, and is known as a hormone disruptor that has been linked to various types of cancer when it is ingested. The good news for those who are looking to buy promotional water bottles is that there are BPA free promotional water bottles on the market to help allay the fears of potential users. Just make sure before buying that you specify that your bottles be BPA free.
Now that you know about some of the benefits of using promotional water bottles as a way to advertise your business, you may wish to pursue this option further.
Key Considerations When Ordering Promotional Water Bottles
After reading this article so far, and doing some independent research on your own, you may have decided that promotional water bottles with personalized water bottle labels are just the thing to help you promote your business. However, before running out and ordering just any old water bottle, you need to select a water bottle that is going to suit your needs the most.
Size Matters…And So Does The Shape And Appearance
When ordering your promotional water bottles, you need to specify a size. These sports bottles typically range from 16 to 34 ounces. You need to select a size that is best for the user as you want the user to use this bottle for a long time. A smaller size may hold less liquid, but may also be easier to carry around. The opposite is true of the bigger bottles. It’s usually best to select a happy medium in this regard.
These bottles come in many different shapes, with a lot of them being tapered along their lengths in order to give them a unique look that will stand out. Many of them are made with curves that make the bottles easier to grip and carry around. Some bottles are molded with ridges for the same reason. Squeeze bottles are also an option. If you think that it might help the users, you may want to go with a collapsible promotional water bottle that can fold up and fit in a bag or a purse when not in use. While this may be more convenient for some users, it could backfire on you if the bottle is always kept in a bag, out of the sight of potential customers who might otherwise see it.
You also need to consider the color of the promotional water bottle. This is entirely a matter of preference, not only your own, but also of the user. For instance, if you have a fishing charter business, where most of your customers are men, then you will probably want to stay away from pink and red and stick to more masculine colors like black and blue. Regardless of the color that you select, make sure that the logo with your business information stands out well enough for people to see it from a considerable distance. The logo can be either engraved on the bottle or imprinted. Engraving might cost a bit more, but it will probably look better and you won’t have to worry about it coming off of the bottle.
Features Are Also Important
Some bottles come with some pretty cool features that may be useful to customers that you’re trying to reach. Some bottles come with molded and reusable plastic straws. These are quite popular among those who like to work out in the gym or ride their bicycles for long distances. If you know that your potential customers do a lot of this, then you may want to have your water bottles made with straws. Remember that the more they use your bottle, the more people will see it.
Some bottles come with a plastic threaded lid or a push/pull cap that allows you to open the bottle. If you know that many of the users will be senior citizens who might have arthritis, then you may want to avoid the threaded lids which would require the user to turn the lid in order to remove it. Some promotional water bottles come with a ring on top that you can twist or pull off in order to open. These bottles may even come with a carabiner clip that will allow you to hook the bottle to your belt or your backpack so that you can always have it with you when you’re on the go. My father’s promotional water bottles came with the carabiner clip because he knew that most of his fishing customers worked in the construction industry, where they were always on the go and working outdoors. The customers to whom he gave these bottles were very appreciative of that feature, which led them to continue using the bottles that reminded them to book a fishing charter. Their coworkers would notice the bottles and want one of their own, leading them to call my father who would then convince them to go fishing.
Material Selection Is Important When Selecting Promotional Water Bottles
Promotional water bottles are made out of a number of materials, including plastic, stainless steel, aluminum, and glass. Each material has its own set of advantages and disadvantages. Most reusable promotional water bottles are made of either metal or hard plastic, like polycarbonate. Keep in mind that hard plastic polycarbonate and metal bottles are capable of storing both hot and cold liquids. This is very important if a lot of your customers are coffee drinkers. If most of them are coffee drinkers, and you’re giving them cheap, light plastic bottles, then they probably won’t be using them, which means that you won’t be getting any advertising exposure. You should also make sure that your bottles are dishwasher and microwave-safe. If they’re not, then that might keep people from using the bottles.
Metal bottles are more durable than most of their plastic counterparts, and definitely more than water bottles that are made out of glass. This should be another determining factor for you in your selection as you want your bottle to be used for a very long time. My father selected a stainless steel water bottle that could handle both hot and cold liquids. It could also take a lot more abuse, such as being dropped on a hard surface. His bottles also came with a rubberized grip that would make the bottle less cold on the hands during those winter days.
In spite of the above-listed advantages that come with the use of metal promotional water bottles, they do tend to cost more than plastic water bottles. You can get quality plastic water bottles for as little as one dollar apiece. However, there are some things that you need to consider when dealing with plastic water bottles. For one, you need to make sure that the bottles don’t come with that “plastic smell” that turns off so many people. Remember that the bottles don’t do you any good if they’re in the landfill. As mentioned earlier in the article, make sure that the bottles are BPA-free and make sure that the people know that when you hand them out. You should also make sure that the bottles are FDA-approved and compliant with Proposition 65. Proposition 65 is legislation in California that prohibits toxic substances in drinkware.
Where To Buy Promotional Water Bottles
Now that you have an idea as to what to look for when selecting a promotional water bottle, you need to find a good supplier. Below, I will discuss five suppliers of these bottles to help you get started in your search.
Inkhead Promotional Products – These guys offer customized and personalized promotional water bottles that come in a wide variety of shapes, styles, and colors. Materials include biodegradable plastics, BPA-free plastic, aluminum, polycarbonate, and stainless steel. You can order directly from their website at www.inkhead.com or call the toll-free number that you can find on their website, and speak to a customer service representative.
DiscountMugs.com – These folks offer free shipping on a variety of promotional water bottles, that are sold at wholesale prices. Numerous colors, designs, and sizes are available. Many of their bottles have holiday themes. You can order directly from their website or have a live chat with a representative who will help you select the best promotional water bottle for your needs.
ePromos.com – These guys offer many different types of water bottles, including the collapsible water bottles that I mentioned earlier in this article. If you sign up with them, then they will take $50 off of your first order. You can order online or call their toll-free number.
GotWaterBottles.com – If you’re looking for promotional water bottles that have a reduced environmental footprint, then this is the place for you. They don’t even offer plastic bottled water as most plastic bottles are thrown away after just one use. They offer BPA-free bottles that are compliant with Proposition 65. Visit them online to see what they have to offer.
4Imprint.com – These guys sell a host of promotional products that include water bottles, pens, cases, bags, blankets, and chairs. If you are looking to experiment to see which promotional items do the most for your business, then you should check this place out. If you have a logo or a specific design in mind, then they can produce it and ship it fast. Low minimum quantities are required, and they are worldwide with businesses in the U.S., Canada, the United Kingdom, and Ireland.
After reading this article, you should now have a better idea as to how you can use promotional water bottles to spread awareness of your products and services, along with some of the many factors that need to be taken into account when ordering promotional water bottles. You also have a starting point when it comes to selecting a supplier. Now, get to it!